Brand marketing strategy: project brief
Voscur has reviewed and is updating its communications and marketing function. While project-led marketing has been effective in the past, the organisation as a whole aims for stronger brand clarity and proactive profile raising of its services and impact.
To address this, the current marketing role has been temporarily split into two functions:
We are looking for an experienced and skilled consultant who will deliver:
To produce the above, we would expect the following activities to be undertaken:
We do not expect any new market research to be undertaken to inform the project.
Timescale and inputs
The review and recommendations should be completed by 31 March 2022.
The budget for the work is up to £5,000 (inclusive of VAT if applicable and all expenses).
We expect potential applicants will need further information to produce their proposal which we will make available through a general information pack. Please email the address below with your specific requests.
Please submit the following by email to email@example.com by 21 January 2022:
If you’d like an informal conversation before applying, please contact David Whittaker (firstname.lastname@example.org / 07914 672198).