We’re excited to be recruiting a new Marketing & Social Media Volunteer who will support us in amplifying the mission and activities of Love Squared.

The role offers a great opportunity to contribute to a meaningful cause to support children and young people facing mental health disadvantage, gain hands-on experience in marketing and social media management for a non-profit, and make a positive impact on the lives of children and young people.

Role overview

We’re looking for someone who is creative and enthusiastic and who has an interest and passion for marketing communications within the not-for-profit sector. You will work closely with our hardworking and passionate team to create visual, eye-catching content to promote our services and raise our online profile. This might include images, posters and videos. The more creative the better! 

We are asking you to be able to commit to a minimum of four hours a week for a minimum of 12 months. 

A bit about us

Love Squared delivers imaginative, and carefully case managed services for children and young people impacted by mental health. We believe that you can’t change outcomes without looking at issues holistically and thoughtfully. For us it’s about long-term change. On our free 'Glow' projects for children falling through the cracks in support systems we provide; mentoring, emotional support and befriending, therapeutic groups, holiday programmes and family support.

We work with children and young people at primary and secondary school age who are disadvantaged because of social, emotional, and mental health (SEMH) difficulties. They often have a diagnosed mental health condition or are waiting for a diagnosis, and it is often correlated with a history of trauma or psychological distress, or another disability, learning need, or physical illness. Many of the children we work with are also affected by issues such as domestic violence, abuse, identity issues, bullying and many are young carers.

Whilst each child is affected differently, common issues that we see are: Problems accessing school either through non-attendance, or difficulty focusing and thriving at school, difficulties making friends leading to significant social isolation, issues with confidence and self-esteem which can lead to difficulties leaving the house or even their rooms for days at a time, suicidal attempts or ideation, self-harm, difficulties accessing support and help from statutory services, and panic attacks. Such disadvantage has a long term impact on outcomes in education, mental health, health and employment.

Key responsibilities include:

• Social media: Support the organisation’s social media activity and manage platforms, including Facebook, Instagram, Twitter. Create engaging content, schedule posts, and interact with the online community to promote events, initiatives, and success stories.
• Content creation: Produce compelling and relevant content, including flyers and posters, graphic, images, videos and blog posts, that aligns with the organisation’s mission and resonates with the target audience. 
• Stay current. Stay updated with awareness days / national or local events relevant to our work, identify opportunities to get involved in and maintain the marketing events calendar.
• Audience engagement: Respond to messages, comments, and enquiries from the online community promptly and help to foster an inclusive and welcoming atmosphere across social media channels.
• Marketing campaigns: Assist in developing and executing marketing campaigns to increase awareness, attract new participants, and grow supporter engagement.
• Analytics and reporting: monitor social media metrics, track performance, and report on the effectiveness of marketing efforts. 
• Newsletter and blogs: Support the team in developing and writing content for the e-newsletter. Write, edit and coordinate blog articles for the website. This could include researching scientific journals and sharing relevant sector news and updates.
• Build engagement and increase the number of followers across platforms.
• Attend regular marketing meetings with the team.

Ideally, you will have:

• Experience of using social media platforms (Facebook, Instagram, Twitter and Tik Tok) and building engagement.
• An interest in how social media can be used to create community.
• Experience of creating engaging and visually impactful designs and content e.g. digital art or photos and videos.
• Experience of writing effective and engaging copy.
• Experience of working to deadlines and collaboratively with a team.
• Ability to use initiative and be able to work without supervision.
• An interest in education, mental health, youth work or social work.
• A belief in and commitment to our values.
• Ability to think and work creatively.
• A passion for communications and marketing in the not for profit sector. 
• Ability to commit to at least 1 year with us.  

What you will gain:

• Opportunity to turn your passion for communications and marketing into real positive change for a small not for profit where every person is capable of having profound impact.
• Chance to be part of a lovely warm and supportive team. 
• Gain practical experience in marketing and social media management
• Valuable experience for your cv.
• A detailed reference.
• Hands-on experience working in the charity sector.